The Importance of Culture in Website Development

Culture and website development

Top 3 Reasons why you should consider culture when developing a website Developing a website has been getting easier these days with ready-made templates and drag-and-drop options. Of course, some individuals would use coding to develop their website as it gives them more freedom. Others would choose the more convenient…

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New Year Message

Happy New Year 2021! Hello Lovely Readers! 2020 was a challenging year, wasn’t it?  We persevered and we survived (or are surviving).  As a professor, I see many different challenges that both students and faculty faced. The spirit for the holidays was not as high as in the past years…

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5 Mistakes NOT to make when choosing a Social Media Platform for your Brand

“We have to be on Snapchat”, “Everyone is on Instagram”, are often phrases that you hear. However, the need to be on every single social media platform is a myth. As with the foundations of inbound marketing, brands need to understand their target audience, where they are in the buyer’s…

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