Happy New Year to all of you!
Happy New Year everyone! Hope you had a great start to the year! It has been a little while since I wrote a blog article that I thought would be useful to my readers (sorry! no excuse). Last year (more like last month), I collaborated with Nick from Longo Designs and Jordan on a podcast. It was a series of topics that helped educate Designers to position themselves and get their name out there. The target audience for this podcast was the younger designers who aspire to be well-known designers. The Creative Course was the name of the podcast. Follow them on Instagram at @creativecoursep and don’t forget to include their branded hashtags #thecreativecourse.
The topic that I touched on was, of course, on Social Media Marketing!
Social Media Trends in 2019
There were several trends that we discussed and these include:
- the increasing brand participation in messaging platforms
- the increase used of AR and VR
- Live streaming
- the effectiveness of using Instagram stories and in-platform messaging
- the growth of influencer marketing
- the focus on Gen Z
- …….and many more.
It was a fun experience and it was such an honor to share my thoughts on this topic!
I am linking the podcast here, so that you can be part of this experience! –> Podcast